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Recent Articles

  1. Know Your Target Customers: How to Identify Software Customer Profiles

    Aug 20, 18 08:00 AM

    Do you know your target customers? Do you have a clear picture of your software customer profile? How to identify your most profitable prospects and target your software marketing message.

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  2. Effective Business Marketing Strategies for Software and Tech Firms

    Aug 19, 18 09:22 AM

    Develop effective business marketing strategies that will grow your software or services business

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  3. SaaS Metrics: Software as a Service – SaaS Business Planning

    Aug 17, 18 01:20 PM

    What SaaS metrics should you use to track the health of your software as a service business? In the SaaS model, key business metrics are different from a traditional software company.

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