Software Marketing Help

Take the First Step to More Effective Software Marketing

So you know you need software marketing help, but you're not sure where to start?

I make it easy to get started on your journey to more effective software marketing.  I'll apply my 20 years of experience to give you the nudge you need to easily apply strong marketing principles to your technology business.

So what are you waiting for!  For the first step, I recommend one of two choices:

  1. Schedule a Software Marketing Consult session - for $175 I'll answer your questions, help coach you on ways to apply marketing strategy to grow your business, and give you some tangible next steps to market your software.  Contact me to get started or keep reading below.
  2. Software Marketing Assessment - this is a great place to start if you simply don't know what you don't know:  I will review your messaging, your website, your market, positioning and competition, and give you a written assessment of ways to improve your marketing.  The output is a written report with actionable steps that you can take. Total cost is $750.  Learn more and sign up for the Software Marketing Assessment here.

Below is more information on our Software Marketing Consult service. This is a great way to get help with your marketing in bite-size chunks - you use as much or as little assistance as you need.

Get Software Marketing Help Now - Schedule a Marketing Coaching Session

Keep reading for details below, or go ahead and sign up for a coaching session by 

sending me an email to Joanna at

These coaching sessions help my clients get "unstuck" in their marketing and sales, helping drive their business to the next level. If you're not sure if coaching is for you, then sign up for a FREE 20 minute introductory session.

Here's how the individual, pay-as-you-go coaching program works:

We schedule 45-60 minute software marketing coaching sessions - at a cost of $175 per session, including a written summary and unlimited email followup - to give you some ideas about how to take your software business to the next level. Our focus will be on tactical steps that you can take in the next couple of months to really impact your sales growth - whether that is finding leads, driving traffic, keeping existing customers, or wherever you need a little help to move your business forward. I can provide software marketing help, messaging, guidance on business planning, sales strategy and lead generation, data monetization strategy, or ideas for market research.

How It Works

Contact us to sign up to schedule a 45-60 minute Skype or phone call - or start with a free 20-minute session. The total cost of the full session is $175. If Skype or phone are not an option - for example, if time zones don't permit (I am in the US East Coast) - then we can use the equivalent amount of time via email.

I will provide you some questions via email to think about before the call. Then we will use the one hour to define some specific, immediate activities that will help you market your app, generate sales leads, get traffic to your website, or whatever else you need to focus on.

The output will be a list of up to ten specific things that you can do to impact your business. Not business fluff... but detailed, actionable steps.

Then over the next month I will follow up regularly via email, provide additional guidance as the action items progress, and basically be your coach, providing software marketing help along the way to make sure the action item list we came up with actually gets implemented.

You may think you don't have time to focus on marketing... but we're only talking a one-hour commitment of your time that can make a substantial impact to your business. Why not give it a try?

Contact us to schedule a time to talk, and take action to build a business you can be proud of.

We want you to be happy about your coaching session. If for any reason you are not satisfied after your session, we offer a full refund, no questions.

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