These are definitely my favorite software marketing books, and all are related to the marketing, sales, strategy, or the business of software. Most are fairly recent but I've kept one or two oldies but goodies - like "Crossing the Chasm" - because I think there's still a lot to be learnt from them. Please note that some of the links below are affiliate links, and at no additional cost to you, I will earn a commission if you decide to make a purchase after clicking through the link.
As time allows, I'll add my reviews/comments to each of these... but for now here's the list and the links, with those that I've reviewed listed below.
Here are my reviews of these books also:
Mar 21, 19 11:16 AM
Tips and resources for developing your software marketing plan. If you sell software or services, get help with refining your marketing strategy.
Mar 19, 19 09:45 AM
Don't make your software launch an afterthought. Plan a strong app marketing strategy with these six tips to developing your launch strategy to boost a strong software product introduction.
Mar 14, 19 10:01 AM
These software marketing download templates will improve your software marketing, software sales, and business planning.