Software Marketing Site Blog: What's New at Software-Marketing-Advisor.com

Welcome to the site blog for Software-Marketing-Advisor.com, highlighting recent additions and updates to the website, as well as other information. Also check out our Software Marketing and Strategy Blog here.

Sep 13, 2019

B2B Direct Mail Marketing

The top factors for successful B2B direct mail marketing: the list, the offer, and the results.

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Sep 12, 2019

B2B Internet Marketing Tips for Business Software Companies

How to use B2B internet marketing to influence your software buyers.

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Sep 10, 2019

Software Advertising and Marketing: Guide to Software Marketing

This page provides helpful tips for software advertising and marketing. Whether you sell consumer or business software, follow this guide to software marketing to increase sales of your software.

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Sep 06, 2019

Developing Your Software Services Strategy and Business Model

Confused by all the software business model options available today? Check out this methodology to develop a custom software services strategy for your software company.

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Sep 05, 2019

SaaS Marketing: How to Sell SaaS Software-as-a-Service

How is SaaS marketing different from marketing a licensed software product? Find out the main differences in how to market and how to sell SaaS compared to licensed software marketing.

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Sep 04, 2019

Software Resell Rights – How to Resell Software

Learn about software resell rights, and how to resell software for profit or find partners to resell your software. Done right, software reselling can accelerate profits for both developer & reseller

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Sep 03, 2019

Working with a Software Reseller and Finding Software Distributors

Working with a software reseller can ease the problem of how to scale your software sales and support. Here are some key tips for success in working with a computer software reseller.

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Sep 02, 2019

Using Web Video Conferencing to Host an Effective Sales Meeting

6 top best practices for getting the most out of web video conferencing for sales presentations

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Aug 28, 2019

The Software Sales Cycle is Changing

Understand how the software sales cycle is shortening due to a number of factors in the current software marketplace and what to do about it.

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Aug 22, 2019

SaaS Business Plan Tips: Five Keys to a Successful SaaS Startup

A strong SaaS business plan is critical for a successful SaaS startup. Any software business needs a plan... but this is especially true for software as a service companies.

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Aug 05, 2019

Choosing A Software Name: Top Ten Tips for Naming Software

How important is your software name? In naming software products or services, or if you are trying to find a good name for a software company, follow these top ten tips for software product naming.

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Aug 01, 2019

Software Marketing, Software Sales & Strategy for Software Companies

Resource for software marketing, software sales, & the business of software for software companies and tech services firms, with a specific focus on SaaS and Big Data.

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Aug 01, 2019

Software Marketing Tool Kit - optimize your software sales & marketing

Get our Software Marketing Tool Kit to align your software marketing with your product / service business goals. Follow the 7 steps needed to establish a winning market strategy.

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Jul 31, 2019

Software Pricing Strategies for Your Channel

How to ensure your services and software pricing does not create channel conflicts.

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Jul 29, 2019

Marketing Software Strategy for Software Product Companies

Developing a marketing software strategy can be a challenge for software startups that don’t have a background in marketing. These are our recommended software marketing strategies.

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