Software Marketing Site Blog: What's New at Software-Marketing-Advisor.com
Welcome to the site blog for Software-Marketing-Advisor.com, highlighting recent additions and updates to the website, as well as other information. Also check out our Software Marketing and Strategy Blog here.
Sep 13, 2019
B2B Direct Mail Marketing
The top factors for successful B2B direct mail marketing: the list, the offer, and the results.
Sep 12, 2019
B2B Internet Marketing Tips for Business Software Companies
How to use B2B internet marketing to influence your software buyers.
Continue reading "B2B Internet Marketing Tips for Business Software Companies"
Sep 10, 2019
Software Advertising and Marketing: Guide to Software Marketing
This page provides helpful tips for software advertising and marketing. Whether you sell consumer or business software, follow this guide to software marketing to increase sales of your software.
Continue reading "Software Advertising and Marketing: Guide to Software Marketing"
Sep 06, 2019
Developing Your Software Services Strategy and Business Model
Confused by all the software business model options available today? Check out this methodology to develop a custom software services strategy for your software company.
Continue reading "Developing Your Software Services Strategy and Business Model"
Sep 05, 2019
SaaS Marketing: How to Sell SaaS Software-as-a-Service
How is SaaS marketing different from marketing a licensed software product? Find out the main differences in how to market and how to sell SaaS compared to licensed software marketing.
Continue reading "SaaS Marketing: How to Sell SaaS Software-as-a-Service"
Sep 04, 2019
Software Resell Rights – How to Resell Software
Learn about software resell rights, and how to resell software for profit or find partners to resell your software. Done right, software reselling can accelerate profits for both developer & reseller
Continue reading "Software Resell Rights – How to Resell Software"
Sep 03, 2019
Working with a Software Reseller and Finding Software Distributors
Working with a software reseller can ease the problem of how to scale your software sales and support. Here are some key tips for success in working with a computer software reseller.
Continue reading "Working with a Software Reseller and Finding Software Distributors"
Sep 02, 2019
Using Web Video Conferencing to Host an Effective Sales Meeting
6 top best practices for getting the most out of web video conferencing for sales presentations
Continue reading "Using Web Video Conferencing to Host an Effective Sales Meeting"
Aug 28, 2019
The Software Sales Cycle is Changing
Understand how the software sales cycle is shortening due to a number of factors in the current software marketplace and what to do about it.
Aug 22, 2019
SaaS Business Plan Tips: Five Keys to a Successful SaaS Startup
A strong SaaS business plan is critical for a successful SaaS startup. Any software business needs a plan... but this is especially true for software as a service companies.
Continue reading "SaaS Business Plan Tips: Five Keys to a Successful SaaS Startup"
Aug 05, 2019
Choosing A Software Name: Top Ten Tips for Naming Software
How important is your software name? In naming software products or services, or if you are trying to find a good name for a software company, follow these top ten tips for software product naming.
Continue reading "Choosing A Software Name: Top Ten Tips for Naming Software"
Aug 01, 2019
Software Marketing, Software Sales & Strategy for Software Companies
Resource for software marketing, software sales, & the business of software for software companies and tech services firms, with a specific focus on SaaS and Big Data.
Continue reading "Software Marketing, Software Sales & Strategy for Software Companies"
Aug 01, 2019
Software Marketing Tool Kit - optimize your software sales & marketing
Get our Software Marketing Tool Kit to align your software marketing with your product / service business goals. Follow the 7 steps needed to establish a winning market strategy.
Continue reading "Software Marketing Tool Kit - optimize your software sales & marketing"
Jul 31, 2019
Software Pricing Strategies for Your Channel
How to ensure your services and software pricing does not create channel conflicts.
Continue reading "Software Pricing Strategies for Your Channel"
Jul 29, 2019
Marketing Software Strategy for Software Product Companies
Developing a marketing software strategy can be a challenge for software startups that don’t have a background in marketing. These are our recommended software marketing strategies.
Continue reading "Marketing Software Strategy for Software Product Companies"