Software Marketing Advisor.com is a marketing strategy resource center from
Kazoo Marketing Solutions. We provide information and advice on business planning, and market strategy to technology, software and services firms.
Software Marketing Advisor.com is owned by Joanna Lees, PhD. Joanna spent fifteen years in various software/solutions marketing and consulting management positions at Intel Corporation, working on external projects with software and services firms and enterprise companies of all sizes to help them leverage information technology for business benefit... from guiding tiny software startups on web services during the dotcom boom, to more recently managing delivery of strategic IT consulting services to Fortune 100 global enterprises.
Joanna founded Software Marketing Advisor.com in order to bring some of this breadth of experience in the software/services world and visibility into the direction of technology to bear to assist software and services firms. We help software companies maximize their product/service positioning to extract the most value possible from the marketplace today and in the future.
Sep 13, 19 04:47 PM
The top factors for successful B2B direct mail marketing: the list, the offer, and the results.
Sep 12, 19 03:22 PM
How to use B2B internet marketing to influence your software buyers.
Sep 10, 19 03:20 PM
This page provides helpful tips for software advertising and marketing. Whether you sell consumer or business software, follow this guide to software marketing to increase sales of your software.