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The Services of a Software Marketing Consultant Can Drive Your Software Business to the Next Level

For help with software marketing strategy and business planning, consider the services of an experienced software marketing consultant.

We have helped software companies through the business model transition to software services, cloud computing, SaaS, and mobile computing. We helped our clients evaluate their market and competition, plan their business model, and develop marketing and sales strategies.

If you just need a little software marketing or business planning help, take a look at our affordable, pay-as-you-go software marketing coaching service.


Some of our areas of consulting expertise include:

Please contact us for more information.



"I am absolutely delighted with your work delivered on this project. It was creative, intuitive and delivered with the absolute minimum of input from me. Perfect!"

--- Colin Sheard, Synapse

"Much value for money. Very cooperative."

--- Wim Feijen, General Manager, Go2People


You can also check out some of our other fixed-price services here, Some specific areas of expertise include:

  • Software and SaaS business planning,
  • SaaS business metrics,
  • Software marketing strategy,
  • Software niche market research and competitive analysis,
  • Software or services product pricing/positioning and licensing model,
  • Transitioning to Software-as-a-Service (SaaS),
  • Planning for-fee consulting services to complement your software product.
  • Software services readiness assessment of end user companies (in partnership with software vendor), utilizing this SaaS checklist
  • Software pricing and packaging/versioning strategies.

For additional information, please contact us at joanna@software-marketing-advisor.com.

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