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Software Marketing Classes and Online Training for Software Marketing

Software marketing is a rapidly changing field, with the move to SaaS, the growing role of internet marketing, mobile apps, app stores, and current economic pressures on business buyers.

Below are some cost-effective online software marketing classes and training opportunities that you can take advantage of to update and strengthen your marketing and sales expertise.

Software Marketing Strategy e-Course
Get detailed tips and techniques to easily put together an effective marketing strategy to the business customer.
Click here for more information.
  • Software Marketing Advisor will be offering an online Software Business Marketing Strategy course later this month. This course is intended for software business executives, marketing managers, sales managers, and entrepreneurs. It provides detailed guidelines, tips, techniques and templates to allow you to easily put together an effective marketing strategy to the business customer. Click here to pre-register for the online Marketing Strategy Course.
  • The e-Learning Centre offers some good Online Training Videos. Their sales and marketing training video (online) is a good choice for a complete overview of your options for sales and marketing (you can find it here under their Business Skills Courses).

    They also have a free Internet Marketing training video available online.

  • Go-To-Market Strategies offers some good, economical sales & marketing MP3 "teleworkshops" and you can choose a specific session to meet your needs. They also offer in-person sales and marketing training workshops in Seattle, WA.

  • Check out Go-to-Market Strategies' marketing training webcasts. They cover topics such as building a marketing roadmap, branding, product launches, sales planning and forecasting.


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A detailed business plan template for SaaS companies

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An easy-to-use business plan template for software product companies

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